For women entrepreneurs eager to grow.



AWE Slovenia Program

We will invite 40 women entrepreneurs with a vision of entrepreneurial growth to participate. We address both the founders of service and product companies - we appreciate your various entrepreneurial experiences, knowledge and lessons.

The entire program runs from September 2022 to September 2023, when we round out the substantive part of the AWE program with a closing meeting. But this will not be the end, but only the first stage completed. The journey continues in the CEED community of women entrepreneurs WE Inspire, which has been operating since 2016.

What business problems and issues will be solved?

  • What are the key questions you need to answer as an entrepreneur in growing a business?

  • Who are your customers, where is your market, and how do you talk to customers and get real feedback?

  • How do you set a business plan that is ‘resilient’ and how can you plan your business effectively?

  • How to develop a product / service with which your business will be able to grow?

  • What value do you create for your customers and how do you position yourself in the market? Why do people buy from you and not from others?

  • How to set a price for your product / service, how to reduce costs if they are too high?


  • How to sell more and more efficiently?

  • How do you build a winning team and lead it through the hard times?

  • The key mistakes entrepreneurs make in finance.

  • Empower yourself as a leader - How to be a good leader?

  • What are the right sources to fund my company’s growth?

  • Communication, motivating yourself and the team to survive the entrepreneurial rollercoaster.

  • Setting business goals, planning and how to lose as few resources as possible with all the entrepreneurial challenges that are constant in front of you.

1. DreamBuilder

It is an online content platform that leads you to a business plan in 13 stages - if you already have it, double check it through DreamBuilder, maybe get a new idea or market niche, but if you haven't thought about it yet, we will work together and through DreamBuilder learn the tools and ways to get down to business as successfully as possible. As the name suggests, DreamBuilder takes you to realize your entrepreneurial dreams.

2. Peer - peer meetups of women entrepreneurs

The meetings are intended to exchange experiences, knowledge and lessons learned. We meet in a small group where we talk to guest entrepreneurs or experts. The conversation takes place in a relaxed and confidential environment so that we can honestly share our roses & thorns. Meetings will be held twice a month, where we will transfer knowledge from the DreamBuilder platform to our local environment.

3. Mentoring meetings

Monthly mentoring meetings with selected mentors - entrepreneurs, who will be able to address your concrete entrepreneurial challenges.

4. Networking in the CEED community

Our CEED Community has supported over 1000 entrepreneurs on a founder-founder level. Our platform of entrepreneurs provides trust-based space to exchange know-how, experience and network with like-minded entrepreneurs in Slovenia and CEE region.

We believe every business problem was already solved by someone - you can find that person at CEED Slovenia - and they will be happy to help you.

5. How to Pitch

At the end of the program, we will carefully guide you through the key steps so that you are ready to present yourself, the company and the product / service well.

6. The final meeting of AWE

At the end of September, we review the route taken, the goals set and the milestones reached. We socialize at the closing meeting with participants, program council & mentors, and program supporters.

Selection procedure:

  • June 1, 2022: Opening of applications for the AWE program

  • August 15, 2022: Last day to submit applications to AWE

  • August - September 2022: Two-step Selection Process

  • September 2022: Program selection notice

Program course:

  • September 2022: Kick-off and introductory meeting of participants and start of the AWE program

  • September 2022 - June 2023: Program with online workshops, peer-peer group meetings, individual mentoring meetings and network CEED meetings

  • August, 2023: How to pitch workshop

  • September, 2023: Closing ceremony

Criteria for successful application:

  • You have a company,

  • you have the ambition to grow the company, and

  • do you work independently or do you have a team up to 5?

  • you speak, read and listen fluently in English.

Participation in the program is entirely covered by the U.S. Embassy Ljubljana under the auspices of the U.S. State Department, and CEED Slovenia.